I’m a creative with a focus on design and visual storytelling, driven by the idea that strong concepts are what make work memorable. I enjoy taking simple ideas and pushing them further, developing them into something visually engaging and intentional. I’m especially strong in concept development and enjoy creating fun, thoughtful branding that feels both distinctive and cohesive.

My strengths include illustration, which I often use to bring personality and originality into my work, but I also work confidently with more photographic, realistic imagery when a concept calls for it. I like being able to shift between styles depending on the message and the medium. Alongside my work in advertising and design, I also spend a lot of time on illustration and printmaking, which continue to influence my creative approach and visual style.

I’ve worked on projects across print, social media, and campaign design, and I’m particularly drawn to work that connects with people on a deeper level. I have a strong interest in guerrilla advertising and enjoy thinking beyond traditional formats to create work that feels unexpected and attention-grabbing.

I’m especially interested in the publishing industry and have a passion for designing book covers, where I can combine storytelling with visual design in a more intimate and expressive way. Whether I’m building a concept around a strong message or creating something more playful and visually driven, I aim to make work that feels clear, engaging, and purposeful.

I’m always looking to grow as a designer, refining my style, exploring new techniques, and challenging myself to think more creatively with every project. For me, design isn’t just about how something looks, but how it communicates, resonates, and leaves a lasting impression.